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Founder’s project before Damar

Education — marketing and creative courses · SMM, paid ads, video, speaking and teaching · 2021–2024, 3 years

Space Academy: from 7 thousand to 35 thousand followers in 3 years and 1,500+ requests a month

This is not a Damar case: it is founder Dadakhonbek Yursunov’s main project before Damar. For 3 years he ran Space Academy’s SMM himself, handled ads and video and taught courses.

  • 7K → 35KInstagram followers
  • 1,500–2,000requests a month
  • 2,000+students
  • 3 years2021–2024

Still teaching

For 3 years Dadakhonbek ran Space Academy’s SMM himself, and he still teaches there: lead teacher of the SMM Practicum, Mobile Video and Digital Bootcamp courses and a master-class speaker — more than 2,000 students.

01 · Role at Space Academy

From Space Academy’s Instagram and website: posts featuring Dadakhonbek, course covers and the teachers page.

02 · The task

June 2021: Dadakhonbek studies in Space Academy’s first group and is among its top students. In November the same year he joins the academy as SMM manager. The academy’s founder, Azizbek Umaraliyev, is his mentor.

03 · What we did

  1. 01

    Positioning: a creative academy

    Space Academy was presented not as an ordinary training centre but as a creative academy. Content and creatives were built around that idea.

  2. 02

    SMM and content

    Instagram was run systematically for 3 years: content plan, design, Reels and Stories. The result: growth from 7 to 35 thousand followers.

  3. 03

    Paid ads

    Setting up and running ad campaigns for the courses — 1,500–2,000 requests every month.

  4. 04

    Video and online lessons

    Shooting ad videos; recording online lessons on SMM, paid ads and mobile video.

  5. 05

    Teaching and speaking

    Teacher of the SMM Practicum, Mobile Video and Digital Bootcamp courses, master-class speaker. More than 2,000 students.

  6. 06

    Events

    With the team, organised the academy’s events — open lessons, meetups, graduations.

04 · Results

Instagram
Followers grew from about 7 to 35 thousand in 3 years.
Requests
1,500–2,000 course requests every month — ads and content together.
Teaching
More than 2,000 students; he still teaches the academy’s courses.
What it means for Damar
Damar’s experience in education, personal brands and course launches started with this project.

Sources: Data from Dadakhonbek Yursunov; Space Academy course pages (space-academy.uz: SMM Practicum, Mobile Video, Digital Bootcamp) listing him as a teacher. With the consent of Space Academy’s management. The project was not done by the Damar team.

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